SPORT MANAGEMENT —
THE BUSINESS OF SPORT 

by DR. WILLIAM F. STIER, JR.
2nd edition, August 2007, 566 pages, $54.95
978-0-89641-4471 

 

Sport Management —The Business of Sport, has been written and revised specifically for students in introductory collegiate courses in sport management programs. Readers are given a realistic glimpse into the challenges and opportunities that exist now as well as in the future within the exciting world of sport and sport management. This second edition has updated information and data, including a significant increase in the number of concepts presented throughout the book. An additional two chapters has been added to provide more in-depth material in the areas of facilities and the law. This edition also includes an expansion in the number of questions at the end of each chapter as well as space for the student to insert the answers to these questions.

The purpose of 2ND edition of this book is to provide the reader with a comprehensive introduction to the body of knowledge that serves as the foundation for the study of management within sport and sport-related organizations. Specific objectives include assisting the future sport management professional to be capable of:

1. Developing a beginning philosophy of sport and a philosophy of management (in sport, fitness, and recreation organizations);
2. Understanding the relationship(s) between sport, the business of sport, and the management of sport;
3. Understanding basic managerial theories and principles as well as concepts of management that form the foundation of sport management;
4. Understanding the types of positions, jobs, and career opportunities available in sport management and how one becomes more marketable in the world of sport business;
5. Developing essential managerial competencies, survival skills, and leadership attributes appropriate for today's complicated and complex sport, fitness, and recreation organizations.
6. Instilling within the reader the ability to continue to learn, to remain at the cutting edge of knowledge in the wonderful and exciting – and ever changing – world of the business of sport.
   

Unique Features of This Book

• The existence of 453 concepts relating to sport management that are strategically located throughout the 14 chapters. These managerial concepts can help the reader appreciate and understand the body of knowledge that serves as the foundation for successful sport management.
  
• The concepts also suggest possible alternatives in terms of decision-making. That is, concepts may serve as "food for thought" for the reader in considering a problem, an obstacle, or a challenge and arriving at one or more acceptable conclusions involving one or more courses of action.
  
• The concepts presented herein are applicable to almost any managerial situation one might face within the areas of sport and fitness/wellness, as well as leisure/recreation programs. These concepts are based on both sound administrative theories as well as practical experiences in the world. Finally, throughout the book are suggestions for handling various situations that the modern-day sport manager might confront.

Contents

SECTION ONE — FOUNDATIONS OF SPORT MANAGEMENT

• Chapter 1:  SPORT MANAGEMENT AS A PROFESSION
• Chapter 2:  PROFESSIONAL PREPARATION AND CAREER OPPORTUNITIES
• Chapter 3:  SPORT MANAGEMENT —THEORIES AND PHILOSOPHIES

SECTION TWO — THE PROCESSES OF SPORT MANAGEMENT:  DEVELOPING COMPETENCIES

• Chapter 4:  SPORT MANAGERS—THEIR COMPETENCIES, ROLES AND PROCESSES
• Chapter 5:  LEADING THROUGH DECISION MAKING, PROBLEM SOLVING, AND RISK TAKING
• Chapter 6:  COMMUNICATION, PERSUASIVENESS AND CONFLICT RESOLUTION

SECTION III — PRACTICAL ASPECTS OF THE MANAGEMENT OF SPORT

• Chapter 7:  FISCAL MANAGEMENT AND BUDGETARY ACCOUNTABILITY
• Chapter 8:  FACILITY MANAGEMENT—OPERATIONAL ASPECTS
• Chapter 9:  FACILITY MANAGEMENT—MAINTENANCE AND UPKEEP OF FACILITIES
• Chapter 10:  SECURING, ASSESSING AND MANAGING PERSONNEL
• Chapter 11:  MARKETING, FUNDRAISING, PROMOTIONS, PUBLICITY AND PUBLIC RELATIONS IN SPORT
• Chapter 12:  SPORT MANAGEMENT AND THE LAW
• Chapter 13:  SCHOOL SPORTS AND TITLE IX
• Chapter 14:  LIABILITY AND RISK MANAGEMENT IN THE WORLD OF SPORT

APPENDICES

About the Author

William F. Stier has 36 years of sport management experience in various sport, recreation, and fitness organizations and businesses as well as within colleges and universities. He is President and CEO of the consulting firm, Education and Sport Management Consultants (ESMC) since 1985. Additionally, he has served as the director of Sport Management/Athletic Administration at the State University of New York, Brockport, since 1990 and as Graduate Director since 1994. This is the author's twentieth book.